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How Workflows are Helping the Mid-Market Industry Serve the Front Line

 

Much of business today revolves around the customer experience — improving it, optimizing it, personalizing it.

 
This is understandable in a fast-paced, ever-changing environment where meeting and exceeding the expectations of customers can be a major competitive differentiator. In fact, at least two-thirds of companies now compete predominantly on customer experience1.
 
But what’s less understood is just how connected the customer experience is to the efficiency — or lack thereof — of employees. 
 
 
 
1Pemberton, Chris. “Key Findings from the Gartner Customer Experience Survey.” Gartner. March 16, 2018.

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